- Duplicate Title Tags: a quick and dirty way to identify whether or not a site has an issue with title tag uniqueness or significant duplicate content issues.
- Web Crawl Errors: not only find 404 error pages, but the source of those errors as well.
- News Crawl Errors: details reasons why pages may not be getting indexed in Google News. Information provided here is pretty specific – ranging from “date not found” to “article disproportionately short”.
- Time Spent Downloading a Page vs. Number of Pages Crawled Daily: monitor for any fluctuations. A decline in download speed may negatively impact the daily crawl rate.
- Sitemap Categorization: more of a strategy than a tool, however for large sites consider creating multiple sitemaps categorized by site section. This will facilitate the diagnostics process by isolating problem areas (“wow there are a lot of errors in the Reviews sitemap, maybe I should focus on cleaning this section up”) and save a ton of time by not having to troll though thousands of URLs searching for patterns.
Friday, June 26, 2009
some common mistakes in website
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